Why Hire A Virtual Assistant For Your Social Media Management
It’s no secret that social media can be a huge time suck. Not only do you have to manage your brand, but you also need to respond to your customers in real time. This can be a daunting task for any business owner – particularly those with just one or two employees. Thankfully, there is an alternative solution: hiring a Social Media Virtual Assistant.
Why should you hire a virtual assistant?
Virtual assistants are the best way to get things done when you’re busy and still want to focus on your business. They can help you with so many things, from organizing your schedule to helping with your social media.
What is a virtual assistant?
A virtual assistant is a subcontracted employee who works remotely instead of in office. This means that you don’t have to pay for office facilities and you can hire a person with the skillset you really need.
What do you need from your Social Media VA?
Your social media VA is going to be your eyes and ears in the social media world. It will be your job to manage their day-to-day tasks, but it will be their job to find new opportunities for you and your business. After all, you aren’t going to have time to read every blog post, watch every video, and check every social media platform when they are released. At least not every single day. Your social media VA will help you stay up-to-date with any major changes or announcements in the news. They will also help you decide when and how often
One of the biggest challenges of hiring a virtual assistant is defining what you want them to do and how you want it done. Many clients give vague instructions and don’t offer enough details about what they really want. This doesn’t help the virtual assistant do their job, and it can even cause issues for the client.
Hiring a VA for your social media management!
Here are some questions to help you develop a VA job description that will allow you to successfully manage your VA tasks. When you hire a VA to help with your social media, you need them to:
1. Understand the purpose of your social media pages and how they support your business goals.
2. Communicate effectively with your current fans and followers.
3. Create engaging content that drives new traffic to your page and website.
4. Maintain the page after it’s created, including responding to comments and managing any community that has grown around your page.
5. Optimize your page for search engines so that it ranks well in Google and other search engines.
6. Be available to you when you need them, including evenings and weekends.
Managing your Virtual Assistant!
There are two types of Virtual Assistants: one is the “full-time” VA who works for you on a daily basis, and the other is the “part-time” VA who only works for you when needed. A “full-time” VA can be a great help in your business, but you need to manage them properly. Here are some tips for managing your Virtual Assistant effectively.
→ Make sure you have a contract in place with your VA that clearly states what they will do for you, how much they will charge, and when they will do it. If you don’t have a contract, then you don’t have a business relationship.
→ Your VA should be available to you during expected time blocks. You need to set up a schedule for them, and then stick to it. If they are not available when you need them, then you will not be able to get your work done.
To wrap things up…
We are very proud of you for staying with us and reading this far! I hope that by now you have a better understanding of why outsourcing your Social Media Management is such a great idea, and have a few ideas which can help to get things started.
Check out our Social Savoir Faire page and all our Social Media Management Plans to learn how we can help you safely and remotely!
Since the very first time drawing on paper, Sandra has been authentically creative. It’s no wonder that she has kept “the artist in her” going along so many paths. That, with professional communication skills, simplifies any artistic project that she works on.
You’ll be in-the-know every step of the way of your project … with no surprises.